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Tuesday, November 16, 2010

Keep Up with NPR’s First Listen Feature on the Midwest Tape Homepage

You asked; we listened.

For some time now, we have heard from our customers about how much weight National Public Radio holds with regard to recommending new music. Now Midwest Tape is making NPR’s recommendations easier to find on our website.

Updated daily, our new NPR’s First Listen Today collection allows users to browse a collection of albums that are streaming that day on the NPR website’s First Listen feature. To access our collection, simply click its feature panel located on our homepage.

Click image to enlarge.

With a variety of programs aimed at fans of various genres, NPR has long had a reputation for being on the cutting edge of new music. The First Listen feature gives music fans the unique opportunity to listen to albums in their entirety before they are officially released. Recently featured albums include Elton John and Leon Russell’s collaboration The Union, Bob Dylan’s unreleased-material disc The Witmark Demos 1962-1964, and Bruce Springsteen’s The Promise.

Give First Listen a whirl and then visit to shop all the albums your patrons will soon—or may already—be demanding. Also, make sure you let us know what you think of our First Listen collection. Post your feedback here as comments or drop our music coordinator Mike Rankin a line at Is there a collection you’d love to see on Post your suggestions as comments.

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